Greater Irvine Chamber Launches Boston Second Jump Campaign with Trip to East Coast Business Hub
Wednesday, November 20, 2019
As an extension of its foreign direct investment initiative and Irvine Gateway program, the Greater Irvine Chamber has partnered with the east coast office of OCO Global to launch the Boston Second Jump campaign aimed at raising awareness of Irvine’s innovation ecosystem, and life science and technology strengths.
“The campaign focuses on Boston because it is often the first jump for U.K. or foreign-owned companies to the U.S., particularly in the life science sector,” said Linda DiMario, executive vice president of the Chamber. “Our goal is to build awareness for Irvine/Orange County as a smart choice for Boston companies looking at West Coast expansion.”
A Chamber-led delegation of business leaders including Allergan, 11 Health, OCTANe, UCI Beall Applied Innovation, ThinkBox Technology Group, visited Boston November 12-14, where they met with executives from 10 U.K. life science organizations and companies. The delegation’s objective is to share Irvine’s value proposition and benefits with life science and technology sector organizations that can help us get the word out about Irvine and its opportunities. Given the density of the life science and technology sectors here, competitive cost of doing business and cost of living—less than that of Boston area and the Silicon Valley—abundant talent, access to Asian markets and integration into the SoCal innovation ecosystem, Irvine is positioned as a very competitive growth strategy for Boston-based companies looking to expand.
“The traditionally natural jump for life science companies out of the U.K. is into the Boston ecosystem. We understand why. One thing that we know, though, is often times these companies want to expand to the West Coast. We were able to articulate to the U.K. executives we connected with that the center of Southern California—which is one of the largest life science ecosystems on the planet—really is Irvine,” said Bryan Starr, president and CEO, Greater Irvine Chamber.
As part of the visit, AnaLaura Becerra, director of Corporate Sales, Destination Irvine, held appointments with 15 local Boston firms—financial institutions, third-party meeting planners and life science oriented companies—to present opportunities for future groups and conferences in Irvine.
Plans are to invite interested companies to experience Orange County’s innovation ecosystem through such events as OCTANe’s 2020 Technology Innovation Forum (TIF), 2020 Medical Technology Innovation Forum and tours of UCI Beall Applied Innovation and life science sector engagement that showcases the benefits of the ecosystem.
For more information on the Irvine Gateway program, contact Linda DiMario
Category: Chamber News, Economic Development